Barry (coffee for everybody)
Our design for Barry seeks to speak to potential customers on a number of levels. For starters, the packaging is ecologically sound, and made with entirely recyclable materials – including the closing pin. Moreover, in our design for Barry, we sought to create a new way for customers to buy coffee. Instead of simply scooping up a bag of coffee, customers have the opportunity to select a design for a culture and country of their preference – the idea behind which being that all cultures have come to appreciate the benefits and taste of coffee.